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What Changes When Your Business Grows to 20, 50 or 100+ Employees?

Our economy is rebounding, which means businesses are growing and employers are creating jobs. As an employer of a growing business, you can look forward to a few milestones – hiring your first employee, serving your first customer, opening up a new store or office or celebrating a big anniversary.

While these moments are exciting for any growing company, with each employee you add, your business may be subject to a new set of rules that can easily sneak up if you don’t know what to look for.

This guide, in partnership with Obsidian HR, provides you with information about the eight regulations and rules to watch for as your company grows from 10 to 20 to 50 to 100-plus employees. You’ll learn about everything from OSHA record-keeping and COBRA to FMLA and Equal Employment Opportunity reporting.

Creating a Vaccine Plan for Your Workplace

As vaccination rates increase and more businesses that were previously remote come back to the office, it’s vital that your company considers and designs a vaccine policy that will work for you.

If you take a thoughtful approach to communicating your organization’s approach to vaccinations, your employees will feel informed and secure and you will have a greater understanding of the impact that vaccinations can have on your organization.

This guide, in partnership with Obsidian HR, provides you with information on how the proliferation of vaccines will impact workplaces, guidelines to draft your own vaccine policy and ways to continue to evolve that policy, including:

  • Questions critical to assessing your business’ vaccination needs
  • Federal policies and other indicators to take into account
  • Strategies for implementing vaccine policy
  • Additional HR needs that might result from your policy

Top 5 Workplace Risk Predictions for Post-Pandemic Colorado

Over the past year, the COVID-19 pandemic has proven to be the great disruptor of the traditional workplace, both in Colorado and around the world.It appears a “new normal” of working from home and/or following enhanced safety protocols in offices, hospitals, factories and other work environments is likely to continue, even as the pandemic starts to ease.

This guide, in partnership with Pinnacol Assurance, provides you, with information on how the workplace will be reshaped, the new risks associated with change and how you can manage it all, including:

  • Mental health moving to the forefront
  • How to refocus on key hazards
  • Reimagining a new look and feel at the office
  • Reviewing your work-from-home policies

How Colorado’s New Laws and Regulations Will Impact Your Business in 2021

Regulations have changed more in the past 10 years than in the previous 50. Fully understanding these new employment laws and regulations is key for employers to implement them correctly. Enacting policies around new rules around equal pay, paid family leave, minimum wage and salary increases can be daunting for companies to ensure they are in compliance. These laws are complex, detailed and can be hard to fully grasp without legal expertise. At the same time, non-compliance can result in severe financial penalties and other consequences, so it is vital that Colorado businesses have a comprehensive knowledge of these rules.

This guide, in partnership with Obsidian HR, provides you as an employer, insights and details about new rules and how they will affect your business including:

  • Clear, actionable steps for your HR team or HR partner
  • Timelines for laws being rolled out in phases
  • Webinars on what these laws mean for your business

8 Steps to Hiring for Skill and Fit

Recruiting key positions for your organization can be exhilarating. Finding the right person who is both qualified for the job and a good cultural fit is critical. And, while the future and possibilities are motivating, it is easy to get discouraged and lost along the way. More often, we see employers lose sight of their original goals for the position and hire for qualifications while neglecting to consider cultural fit, or vice versa. Be patient with yourself and the process, and your organization will be rewarded. In this guide you’ll learn:

  • How to understand the role you’re filling
  • Tips for the candidate search and interview
  • Steps to hiring the best fit

 

Addiction: A Hidden Epidemic in the Workplace

Whether you work at a company with 50 employees or 5,000, you have colleagues impacted by alcohol or other drug addiction. Many employers believe that addiction doesn’t affect their business because they have a highly educated workforce or they drug test. With almost 10 percent of adults suffering from addiction, and at least three or four additional people impacted as loved ones, that’s simply not true. In this guide you’ll learn:

  • How addiction impacts your workplace – and the cost of ignoring addiction
  • Six steps you can take as an employer to address the issue
  • How one company has found success in providing resources to its employees who are impacted by addiction

6 Powerful Ways to Take Your Video Strategy to the Next Level

Whether your organization employs a full communications team or you’re a solopreneur bootstrapping your efforts, video shines in any smart marketing strategy today – so make sure you’re including it in your outreach strategies this year. This guide will answer your questions when it comes to using video to promote your business, such as how to:

  • Develop a successful video strategy
  • Create customized content and share a well-branded story
  • Define your message
  • Choose the best social or digital platform for your final product

What Colorado Employers Need to Know About Marijuana and Workers’ Compensation

It’s been a few years since the recreational use of marijuana was legalized in Colorado. Employers still have questions about what they can – and can’t – do about employee marijuana use. We’ll help answer your questions when it comes to marijuana legalization and your workplace, such as:

  • Can employers enforce drug-free workplace policies?
  • Is it illegal to prohibit medical use?
  • What if an employee gets injured on the job?

Data Security: 10 Ways to Protect Your Business

Data Security doesn’t have to be complicated. This guidebook will give you the essential insights you need to protect your data and help you assess where you are as a business.

  • Know the Costs: Not all data security needs are the same; understand the risks and financial costs if you do lose your data or systems go down
  • Encrypt Your Data: Protect your personal information and secure it
  • Be mobile aware:Find out how to set up employee devices to protect data outside of the office
  • Train employees: This is your number one line of defense

 

Pro Tips for Maximizing  the Value of Video 

Get insight into why video is an essential vehicle for your business marketing toolkit:

  • Shareable and Digestible: U.S. viewers consume 40 billion content videos each month
  • Emotional Connection: 90 percent of customers report that product videos help them make purchasing decisions
  • Brand Awareness: 80 percent of customers remember a video they’ve watched in the last month

 

Influencer Marketing: New Strategies to Get Your Message Heard

Learn why you should work with influencers and what best practices will make your influencer marketing campaign a success, such as:

  • Giving them a good brief
  • Don’t be too controlling
  • Offer something special
  • Use a tool or agency to get your first campaign off the ground

 

Five Ways You’re Not Capitalizing on Your Digital Marketing Efforts

Here are a few things you’ll learn in this guide:

  • Integration is key to success – it’s not just about traditional marketing
  • Know where your audience is
  • Be more specific in who you’re targeting
  • Test, revise, test

 

The Science of Reaching & Activating Your Audience

      This guide will provide you with:

  • Tools to build audience personas
  • Tactical information to reach activate your company’s audience
  • A tangible marketing strategy
  • Tips on how to measure and track performance